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How to Create Exceptionally Unique Personal Business Cards. A standout design can be the reason your card doesn’t end up in the trashcan. Here’s how to create unique personal business cards.
Everyone wants to get ahead professionally, and in today’s job market you need to network to be successful. The statistics bare this out, as 85 percent of jobs are filled through networking.
So what do you need to network successfully? For in-person networking, the most important tool at your disposal is a good business card.
But what makes a good business card? How can you be sure that your business card doesn’t get lost among everyone else’s?
Don’t worry, we have some tips to help your personal business cards stand out. Read on to learn how you can make your cards unique and memorable.
How to create exceptionally unique personal business cards
The first thing you need to do is :
Match Your Card to Your Brand and Style
The easiest way to make your personal business cards unique is to match them to your personal or company brand. Whatever colors, fonts, and aesthetics that you want others to associate with you should be used on your business card.
However, how you arrange the elements of your brand is important. Whatever elements you feel are most unique should be what is prominently featured.
For example, if you know you have a great logo, you may want to make that the main focus of your business card. Of course, all your communication info will be on there, but your eye-catching logo can be larger or positioned in a way that helps your card stand out from the pack.
If you’re not sure how to arrange your brand elements in a way that looks good, then don’t be afraid to look for business card design inspirations. You don’t necessarily have to reinvent the wheel, just make the wheel your own.
Play with Texture
A simple way to make your personal business cards a little more unique is by playing with texture. When most people take a business card, they expect a smooth or papery feel.
An unexpected texture could immediately make your business card stand out.
The easiest way to change your cards’ texture is through indentation. Having indented text or an indented design can change the feel of your card and make it more distinct.
One way to make sure that your business cards don’t look like anyone else’s is by using photography. While many people might have the same colors, font, or style as you and your brand, no one has your pictures.
Especially if you work in a very visual industry, pictures can be a great way to show off your products or services. For example, a personal chef can include a photo of their best dish on their card.
To really make your personal business cards feel personal, you can even include a head shot on your card. Then whoever has your card knows exactly who it belongs to.
Time to Make Your Personal Business Cards
The importance of networking isn’t going away, so it’s time to print those personal business cards. With these tips, you can make sure your card design—and you as a professional—stand out from the crowd.
Still have questions? Check out our other articles for more advice.